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  •   Lite Alternative Chooses Chroma-Q Color Force II for Major Shows and Events

Lite Alternative Chooses Chroma-Q Color Force II for Major Shows and Events

1st December 2017

UK - Leading lighting rental production company, Lite Alternative has added the multi award-winning Chroma-Q Color Force II LED batten to its stockholding - using the fixture on a number of high-profile European concert tours and events to date.

The Color Force II™ was central to lighting designer, Steve Baird's scheme for the 16-date European leg of the Day Breaks tour for nine-time Grammy-winning American singer-songwriter, Norah Jones. Playing to various sized venues and outdoor festivals, Color Force II 48 units were placed on the floor to uplight a huge white voile cyclorama in subtle pastel colours - providing the perfect visual backdrop in texture and mood for each song.

In addition, during an 18-date European tour by American alternative rock band, Interpol to celebrate the 15th anniversary of their acclaimed debut album, Turn on the Bright Lights, Color Force II 48 fixtures provided atmospheric cyc backdrop lighting for each song, providing a contrastingly more vibrant colour palette of deep red, blue and green saturates.

In addition to supplying the fixtures for major concert tours, Lite Alternative has provided the Color Force II for several corporate events, including a 1,000 seater exhibition space at a Titanic-themed Liverpool hotel, plus various Halloween and conference events.

Lite Alternatives' hire director, Jon Greaves commented: "The original Color Force fixture has been a mainstay of our hire stock for many years and proved very popular with our lighting designer clients. The Color Force II was therefore the obvious choice to demo when we were looking to invest in a newer fixture, and it hasn't disappointed. With even brighter and richer lighting results, it ups the ante again for multi-purpose LED cyc and wash lights! Everyone is very pleased with it."

The Color Force II fixtures were supplied to Lite Alternative by Chroma-Q® dealer, A.C. Entertainment Technologies Ltd (AC-ET).

Designed to deliver a premium performance for theatrical and rock 'n' roll events through to corporate and architectural applications, the versatile Chroma-Q Color Force II cyc, wash and effects light delivers 50% more output than its predecessor and superior colour blending. Other premium features include superior homogenised RGBA optics producing even higher quality saturates and pastels, and a purer white – all from a single source - and theatrical grade dimming.

See the Chroma-Q range at on the AC-ET stand at PLASA Focus Glasgow on 17th / 18th January 2018.

Alternatively, to arrange your personal demonstration, contact:

(International Sales Enquiries)
A.C. Entertainment Technologies Ltd.
www.ac-et.com
Tel: +44 (0)1494 446000
international.sales@ac-et.com

(North American Sales Enquiries)
A.C. Lighting Inc.
www.aclighting.com
Tel: +1 416 255 9494
northamerica@aclighting.com

Or for more information about Chroma-Q, visit www.chroma-q.com or www.facebook.com/chromaq.lighting

Color Force II patents pending.

Chroma-Q and all associated product names are recognised trademarks, for more information visit www.chroma-q.com/trademarks. The rights and ownership of all trademarks are recognised. Whilst every effort has been made to ensure that the information is correct, Chroma-Q accepts no liability for errors or omissions. Technical specifications and data are provided for guidance only. Because we constantly aim to improve our products, we reserve the right to amend or alter at any time and without prior notice, the specifications of any product. E&OE.